The Big Story

WHY COCA-COLA PUTS PEOPLE FIRST: Exclusive interview with Melkamu Abebe, head of Coca-Cola Beverages Africa’s unit in Uganda Melkamu Abebe General Manager, Coca-Cola Beverages Africa in Uganda talks about his journey from graduate trainee to head the operations of Coca-Cola Beverages Africa in Uganda- all in 12 years. He attributes this feat to Coca-Cola’s “One Company, One Team, One Passion” culture that engenders a people-first passion and supports all employees to be all they can be. He also shares the business’ philosophy on withstanding the negative effects of Covid-19, again by not putting the bottom line before people- employees, their families, the distribution trade, and the communities in which the company operates.

by Muhereza Kyamutetera
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Tell us about your journey with Coca-Cola Beverages Africa My journey at Coca-Cola Beverages Africa (CCBA) dates back to 2008 when I joined as a graduate trainee under the Supply Chain Department in Ethiopia. That experience opened me up to work hard for bigger opportunities over the years.  I worked my way up over the years holding different positions: Fleet Manager, Distribution Manag

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About the Author

Muhereza Kyamutetera is the Executive Editor of CEO East Africa Magazine. I am a travel enthusiast and the Experiences & Destinations Marketing Manager at EDXTravel. Extremely Ugandaholic. Ask me about #1000Reasons2ExploreUganda and how to Take Your Place In The African Sun.