The Big Story

Uganda Tourism Board Launches New Destination Brand in UAE as Priority International Market

by CEO Reporter
Tom Butime, Uganda’s Cabinet Minister for Tourism, addressing the industry stakeholders, professionals, media and travel bloggers who turned up for the event
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Uganda Tourism Board (UTB), the government of Uganda’s destination marketing organization, launched its new destination brand Explore Uganda, The Pearl of Africa, as part of a tourism and media event held at the Sheraton Jumeriah Beach Resort in Dubai. The launch was conducted in the presence of the honorable Tom Butime, Uganda’s Cabinet Minister for Tourism, and resulted in the United Arab Em

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