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The smartest way to give back to the community- the classic case of Coca-Cola’s Covid-19 community response in Uganda

Muhereza Kyamutetera

LEFT-RIGHT: Simon Kaheru, Public Affairs & Communications Director at Coca-Cola Beverages Africa, Uganda; Melkamu Abebe, the General Manager; Conrad van Niekerk, Regional Managing Director in charge of Uganda, Tanzania, and Ghana, hand over UGX1.3 billion dummy cheque to Uganda’s Prime Minister and Chair of the National Task Force for COVID-19, Rt. Hon. Ruhakana Rugunda. To date the company is one of the biggest givers towards the anti-Covid-19 drive.

Getting your Trinity Audio player ready...

Getting your Trinity Audio player ready… In the history of Uganda, there probably has never been any single national cause, that has brought together Uganda and Ugandans alike- individual and corporate, than the Covid-19 fundraising drive.Although the campaign launched by the president is yet to hit its targets of UGX170…

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