Marketing Archives – CEO East Africa

Thought Leadership: Building brand equity by delivering customer solutions

by CEO East Africa MagazineThought Leadership Women In LeadershipOctober 29, 2024October 29, 2024

By Damallie Nalukwago What is little understood generally is the importance of operations in brand building. The perception seems to be that brand building is about logos and fancy advertising….

Diana Museveni rallies Ugandans in the diaspora on marketing and investing in Uganda’s tourism sector

by Brian EmorutNews & Analysis The Big Story TravelOctober 15, 2024October 15, 2024

The first daughter, Ms Diana Kyaremera Museveni, has called upon Ugandans in the diaspora to play a more active role as tourism ambassadors for Destination Uganda and invest to leverage…

Who is Soumendra Sahu, Airtel Uganda’s new Managing Director?

by Paul MurungiThe Big StoryOctober 10, 2024October 11, 2024

Soumendra Sahu is set to take over as Airtel Uganda’s new Managing Director following Manoj Murali’s retirement at the end of this month. Soumendra is a ‘Big Boy’ in the telecom…

My 3 takeaways from the Uganda Marketers Society CMO Breakfast

by theceomaIndustry & Analysis Thought LeadershipApril 23, 2024April 23, 2024

By Catherine Ndungu It was called CMO breakfast for a reason, I can’t remember the last time I sat in a session and learnt so much at a go. Call…