Fred Muwema

Kansai Plascon’s USD$126 mn (UGX452.5 bn) of the former Sadolin Paints (Uganda) Limited, Sadolin Paints (Tanzania) Limited and Sadolin Paints (EA) Ltd of Kenya was perhaps one East Africa’s biggest acquisitions in 2017. Even bigger, especially in Uganda, was the fight between Akzo Nobel the owners of the Sadolin brand and Kansai Plascon the new operators of the infrastructure and distribution network, left after Akzo Nobel had taken away its Sadolin name.
Two years, after the introduction of Plascon paints to replace the Sadolin brand and the re-launch of Sadolin into the market, CEO East Africa’s Muhereza Kyamutetera looks back at the contested takeover and who is winning the share of wallet war.