Personal brands: What does it take to build one?

Getting your Trinity Audio player ready...

First things first, let us ask ourselves very simple questions. What is that one word that people use to describe you generally? What is your signature definition? This is because every one of us today is a brand. What do people most remember about you? When you speak to people on phone or in real life, how do you make them feel interacting with you? Do you leave them feeling buoyed and happy