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New Dawn For Uganda’s Tourism as New Destination Brand Is Launched • The new brand— Explore Uganda, The Pearl of Africa, draws upon Uganda’s global reputation as one of the most endowed destinations, famous for its thousands of plant and wildlife attractions, as well as vast and beautiful landscapes, temperate climate, warm people, and cultural diversity
President Yoweri Museveni (Left) launches Explore Uganda, The Pearl of Africa brand, together with UTB chief executive officer Lilly Ajarova and Board Chairman, Daudi Migereko